• social

    10May
    2012

    Members vs. Subscribers

    Members vs. Subscribers - I posted this on ThinkUpMtl

    Members, should be, a dedicated group of like minded individuals who actively participate in a community setting, like a forum, focused around your brand, product, etc. These are individuals who you have already enticed to join in the discussion, they are your brand ambassadors, your customers or clients. This is your community – regardless of the numbers!

    9May
    2012

    Most Communities are Designed for Lurkers

    Most Communties are Designed for Lurkers  – I posted this on ThinkUpMtl

    I’ve been a community builder and manager for a very long time and I have worked on and with many different kinds of communities and unfortunately many of these communities do not stand the test of time. It is easy to set up a community and get lot’s of followers, but how do you retain these members and keep them engaged? This is the question we all want to answer. Believe it or not it is easier answer than you think, it just takes time and patience, which most communities owners unfortunately don’t have.

    27Apr
    2012

    How To Monetize Your Community – Presentation from Affiliate Summit Montreal Meetup

    Screen Shot 2012-04-25 at 12.34.06 PM

    Last night I had the opportunity to speak at the Affiliate Montreal Meetup and I had an excellent time! It was great to meet so many new people in a community I really don’t spend enough time contributing to. I have to thank the team at Share Results for putting on such a fabulous event [...]

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    18Apr
    2012

    Speaking at Affiliate Summit Montreal Meetup – April 24th

    Screen Shot 2012-04-18 at 10.47.46 AM

    I’m excited to be speaking next week at the Affiliate Summit Montreal Meetup. I’ve been asked to do a refresh on my presentation from meex6 “5 Ways To Kill Your Community“. This talk will be a bit different. I’ll be discussing how to “Build a Community Around your Brand” and best practices to support your [...]

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    10Apr
    2012

    Facebook & Instagram – the Future of Social Media Sharing Apps

    By now everyone knows about Facebook acquiring Instagram, and honestly it comes as no surprise, now that Facebook is a publicly traded company the powers above must be pressuring Zuckerberg’s team to make some big moves – this is only the start. I’m a  huge fan of sharing media on the go, especially pics, in [...]

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